NY NOW 2025 winter market a success

Posted by Rachel Westall on 6 March 2025

The NY NOW 2025 Winter Market, held from February 2 – 4, 2025 at the Jacob Javits Centre, concluded with remarkable success and showcased a modern blend of programming, activations, and panels. Bringing together iconic brands, emerging designers, and influential buyers from around the globe, the event solidified its longstanding reputation as the premier wholesale trade show for gift, home, and accessories. This year’s Winter Market introduced a reimagined three-day format that included an extraordinary lineup of exhibitors as well as dynamic discussions and engaging activations. From immersive tours to insightful fireside chats and panels, attendees participated in empowering educational sessions and hands-on opportunities to network, connect, and learn.

NY NOW logo "NY NOW's 2025 Winter Market showcased the innovation and creativity that are driving today's retail industry," said Matthew Mathiasen, Show Director of NY NOW. "With a charismatic mix of established and emerging exhibitors, engaging discussions, and networking sessions, the market was truly a destination for discovery, connection, and business growth, setting the stage for the future of retail."

As part of the Winter Market, the NY NOW Innovation & Impact Awards once again celebrated excellence in the retail space across four categories: Sustainability & Social Impact, which recognizes brands committed to sustainability and social responsibility; the Emerging Brand Award, which honours up-and-coming talent making waves in the industry; the Trailblazer Award, honouring industry visionaries who have made a lasting impact; and the People's Choice Award, where the diverse NY NOW community votes for their favourite product among finalists on-site.

This year's winners, who embody innovation and forward-thinking in their respective categories, include:
Sustainability & Social Impact: N/UM – Known for chef-curated, 100% natural, and sustainably sourced artisan salts that add a unique touch to culinary creations, free of additives or caking agents.
Emerging Brand Award: LÚDERE – A fine jewellery brand by artist Arielle Zella, offering joyful, uncommon, and easy-to-wear pieces made from 14k solid gold, gold vermeil, and sterling silver with natural gemstones.
Trailblazer Award: XO Bath – A sustainable soap company that created the XO Bar, a plastic-free, chemical-free soap bar designed for skin health and environmental well-being.
People's Choice Award: Mon Ami – Specialising in chic, whimsical heirloom dolls, baby gifts, and elegant home décor, Mon Ami brings world-class design and exceptional quality to its timeless products.

NY NOW 2025 summer dates infographic The 2025 Winter Market successfully showcased the latest trends and products, providing attendees with actionable insights and a wealth of opportunities to foster growth. This year's event solidified NY NOW's position as a key platform for discovering the latest trends and leading brands in the evolving gift, home, and accessories sectors.

Continuing the modern marketplace approach, celebrating retail innovation, and building upon this momentum, NY NOW will host the much-anticipated Summer Market from August 3–5, 2025.

For more information on NY NOW or to learn about upcoming events, visit www.nynow.com

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