STABILO announces new partnership with ASDA

Posted by Rachel Westall on 13 June 2024

Leading European manufacturer of pens, pencils, and other writing instruments, STABILO, has announced a new partnership with ASDA to stock its range of high-quality stationery. This exciting development marks a significant milestone for STABILO as it expands its retail presence. Shoppers can now easily access STABILO’s popular products from vibrant highlighters to precision pens, ensuring they have the perfect tools for school, office, and creative projects.

pack of four coloured pencils you can use on whiteboard STABILO will now be stocked in up to 462 ASDA stores nationwide, along with being available for purchase online. The full range of products available includes:
- STABILO swing cool highlighters
- STABILO point 88 Fineliners
- STABILO BOSS ORIGINAL
- STABILO Pen 68 MAX
- STABILO Cappi
- STABILO MARKdry Whiteboard Markers

This new partnership marks STABILO's move back into grocery stores and a look into the future plans of the brand as it looks to expand it grocery partnership network. Current stockists of STABILO include independent retailers and news, books and convenience stores.

Shahbaz Khan, Market Director UK/Ireland at STABILO, says: 'We are absolutely delighted to announce our partnership with ASDA, one of the UK's leading retailers. This collaboration not only enhances the availability of our high-quality products but also underscores our commitment to making STABILO's vibrant and creative tools accessible to a broader audience. By working together with ASDA, we are taking a significant step forward in our mission to bring colour and creativity back into everyday life, inspiring people of all ages to express themselves through our innovative and diverse range of stationery products. We look forward to a successful partnership that benefits our customers and enriches their creative experiences.'"

For more information on where to find STABILO products in ASDA, please visit: https://groceries.asda.com/search/stabilo?cmpid=ahc-_-ghs-_-asdacom-_-hp-_-search-stabilo

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