Craft Focus - June/July 2023 (Issue 97)

55 PROFILE something special for crocheters as well. Our most recent patented ‘adjustable Tunisian crochet hook’ was created with the same spring activated sliding toggle switch technology as our adjustable needles. Now, both knitters and crocheters are able to experience the art of knit and crochet better than ever before. Do your products suit all levels of crafters? Our tools suit every level creator. Quality tools are the key to enhancing the creative process for all. Knitting has boomed over the last year! Have you noticed any new trends? Knitting has been continuing to grow amongst all ages. I’ve found generational knitting increasing amongst grandparents, parents and children while creating and keeping family traditions alive. How often do you launch new ranges? We’ve been actively launching new products year after year. Not just new styles, but new tools and added features that aid all users to be able to create with less pain for decades to follow. How would you advise a retailer who is interested in stocking your products? Any retailer that is interested in our products should chat with us and learn about our mission. Contact us by email, telephone, WhatsApp, etc. Learn how our products work and the specific benefits of each product. We’ll get on a zoom with them and give them a face-to-face meeting. We want each stockist to know the benefits of the My Two Ladies brand. What sets you apart from your competitors? We’re in a class of our own with no competition for our adjustable knitting needles and crochet hooks which have been patented by us and can be sold solely by My Two Ladies and/or those distributors, yarn shops and platforms we’ve given explicit permission to do so. We don’t sell on Amazon and strive to keep the integrity of our products at the highest level. Our Adjustable Knitting Needle System is the newest category of knitting needles alongside the older straight, circular and interchangeable needle types. Do you visit any trade shows? Do you plan to visit any soon? We’ve vended in various trade shows and have now been moving towards Business to Business shows since our rebranding a year ago in hopes of creating broader brand awareness. Our schedule has not been finalised yet, but we’re hoping to now be able to get to a couple of UK and Canadian shows to promote our products and hopefully meet with some of our wonderful My Two Ladies customers. What are you looking forward to most over the next year? Before Covid, I was involved in structured programs introducing kids to knitting with great success. I enjoy the community that very much exists in the knitting world. It’s a community overflowing with kindness in addition to creativity. Visiting schools, libraries, clubs, senior centres, encourage not only knitting, but the social and mental benefits of interaction with other community members. What new products can we expect from you in the future? We’re always creating and testing new products that’ll help keep knitters creating easier, faster, more proficient, for longer periods of time and for decades to come. MY TWO LADIES 1-516-570-3230 alexis@mytwoladiesknitting.com https://mytwoladiesknitting.com

RkJQdWJsaXNoZXIy MTA0NTE=