Craft Focus - June/July 2023 (Issue 97)

London Stationery Show will return 14th to 15th May 2024. www.stationeryshow.co.uk assortment of paper products that the show had on offer. CREATIVITY Creativity is at the heart of the stationery industry. Over the course of the two-day event, the Creative Matters Workshops allowed visitors to get hands-on with the industry’s latest products. Having the chance to try before they buy and hear from exhibitors first-hand helped visitors to ensure that they were making the best business decisions possible. NEVER STOP LEARNING The Retail Matters Live Talks and the Indie Matters Business Advice Clinics were the perfect chance to pick the brains of industry leading professionals. From perfecting your sales technique or mastering PR to becoming the art director of your social media or using visual merchandising to stand out in-store, if you needed to know it the experts had you covered. There was no better place to learn from the best and the brightest within the world of stationery. SUSTAINABLY SOUND Sustainability is becoming increasingly important within the stationery industry, and London Stationery Show ensured this was front and centre. At the entrance of the event was the Sustainability Matters feature, showcasing the most ecofriendly products within the industry. Visitors were able to see firsthand how many brands are working towards greener stationery. London Stationery Show partnered with the Young People’s Trust for the Environment, who educated visitors on how they could make informed decisions on how to live their lives in a way that gives greater priority to preservation of the natural world. STATIONERY MATTERS AWARDS The Stationery Matters Awards were held at London Stationery Show on Tuesday 16th May. The aim of the awards is to recognise and benchmark good practice within the stationery industry. The finalist products of each category could be seen at the Stationery Matters Hub, and the long-awaited results were finally announced. It was great to see the industry come together to celebrate those who had been nominated and those who won. Seeing brands earn the recognition they have worked so hard for was truly rewarding. 29 LSS POST SHOW REVIEW

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