Craft Focus - June/July 2023 (Issue 97)

LONDON CALLING Highlights from London Stationery Show The 16th to 17th May saw the return of the UK’s only trade event dedicated to the arts & crafts, greetings cards, paper products, and writing instruments industries. This year’s show saw a 20 per cent increase in new exhibitors and a 12 per cent increase in visitors, making it the most successful since its return in 2021. Exhibitors wowed with excellent product ranges, and visitors took advantage of the fantastic offerings of features and networking opportunities available to them. We spoke to Alex Butler, Event Director, who said: “This year’s show was a huge success. The range of products on offer was truly remarkable and it’s clear to see that the introduction of arts & crafts to London Stationery Show has been a huge hit with our visitors. We were delighted to see such a high number of quality buyers at this year’s show and already look forward to welcoming everyone back in 2024.” TOP BRANDS Over 200 brands showcased their bestselling and brand-new products at this year’s show. From the biggest brands in the industry, to independent start-ups, the range of products was astonishing. Each brand blew visitors away with their creative displays, with some even offering live demonstrations and interactive activities. Located at the front of the show was the Boutique Collection, offering a variety of designer stationery, unique gifts and more. This carefully curated selection of brands allowed visitors to discover an exclusive selection of products, not to be found anywhere else. Meanwhile, this year’s LaunchPad competition winners featured six brands ready to take the stationery industry by storm, as they made their trade show debuts. From greetings cards and family planners to notebooks and gift wrap, LaunchPad was a true example of the wonderful 28

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