33 PROFILE NY NOW sales@nynow.com www.nynow.com rattan bags; and Matr Boomie, last year’s Sustainability and Social Impact Award winner, known for fair trade gifts and responsible practices. These exhibitors showcase the innovative spirit and diverse craftsmanship that define NY NOW, offering attendees a chance to discove, ethically-sourced creations. Craft has boomed over the last year! Have you noticed any new trends? The craft scene has indeed experienced a remarkable boom, and we’ve seen some exciting new trends emerge. Sustainability is a major focus, with many makers (including those listed above!) embracing eco-friendly materials and methods. Craft brands are blending traditional techniques with modern aesthetics, resulting in original and innovative creations. Another notable trend is the rise of personalised and customisable products, allowing consumers to add a personal touch to their purchases. These trends, combined with a renewed appreciation for handmade goods, are driving the craft industry forward and setting the stage for continued growth and evolution. How will NY NOW appeal to overseas visitors!? NY NOW’s global appeal lies in its dynamic mix of domestic and international exhibitors and visitors, offering a taste of the world’s diverse cultures and design perspectives. During our most recent two markets, 414 international brands representing 35 countries exhibited with us, and 110 participated in our International Pavilions from Britain, Italy, Indonesia, South Africa, South Korea, Morocco, and Ghana. While overseas visitors appreciate our International Pavilions featuring hundreds of global brands, they also turn to NY NOW for a firsthand look at the latest trends in the retail capital of the world. From cutting-edge innovations in gift, home, and accessories to emerging talent and forward-thinking designs, NY NOW delivers the quintessential NYC experience that has established us as a hub of creativity and style. For any wholesalers looking to exhibit at NY NOW, how should they get in touch? We’re eager to welcome you to our vibrant community! Please head to nynow.com and click ‹Apply to Exhibit’ or reach out to sales@nynow.com at any time.
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