Craft Focus - April/May 2024 (Issue 102)

may not otherwise have connected with. We launched two new fashion yarns this year, Simply Denim DK and Linendale DK which have gone down a storm, hopefully in preparation for a beautiful summer!” Nottingham-based family business SC & PS Saunders Ltd. has seen the trend in bag-making continuing. Laura Saunders, Manager, SC & PS Saunders Ltd said: “Bagmaking has been popular. We’ve had lots of interest in our bag handles, strapping and metal accessories. It’s great to see this trend continuing from last year. We’ve had a great show and are looking forward to next year.” CHSI Stitches 2024 also featured a stellar lineup of respected business experts sharing essential insights to empower professionals in the craft industry. Topics covered a wide spectrum, including retail, e-commerce, digital marketing, and sustainability. Simon Burns, ICHF Events CEO was part of the panel on ‘The Pitch’ feature which gave craft industry entrepreneurs and business owners the chance to share their business, product, or idea to key industry players. Simon said: “It has been a real privilege to hear the incredible ideas and see the innovation that’s out there in our industry. This is what it’s all about.” Attendees had the opportunity to witness exciting product demonstrations, showcasing new materials, tools, and techniques poised to elevate crafting to new heights. The event also featured a quality speaker program and engaging demonstrations by crafting experts and influencers. A highlight of the show was the sustainability showcase, spotlighting the most ethical products available and inspiring visitors to prioritise ecoresponsible sourcing. Steve Mitchell, Event Director, said: “We had a great show with positive feedback. Proving extremely popular was our speaker programme where we increased our investment in this year knowing the value that these global experts can bring to designers, manufacturers, and retailers.” From embroidery to yarn, buttons to sewing machines, CHSI Stitches 2024 served as the premier platform for discovering the latest craft trends, launching new products, and connecting with industry leaders. For more show news visit the website: www.chsi.co.uk 30

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