6 On the cover The Larisa pullover, by Jody Long, features his perennial favourite yarn Alba. This tweedy yarn combines a luxurious blend of Merino Wool, Superfine Alpaca, with accents of viscose sourced from German sustainable forestry. Jody Long is a prolific British knitwear designer encouraging a new generation of knitters with his young, fresh approach. A top selling author with over a dozen knitting titles to his name, Jody is also a senior knitwear designer for Knitting Fever and, in collaboration with the company, has launched the Jody Long Yarns which can be found in local yarn retailers across the UK & around the World. Visit www.knittingfever.com Happy birthday to us! 100 issues of Craft Focus, that’s no mean feat! As ever, I’m so proud of the craft and hobby culture we’re all a part of. I love seeing grannies and teens alike pulling out their knitting needles on the train, the oh so cool hipster generation opening cocktail and crafting workshops (I think my invites have got lost in the post!) and the bread-andbutter hobbyists that pull out their craft supplies seasonally come Christmas, Easter or the six-week school summer holidays. You’re the ones keeping our shops open and making home-made, cool. Over the past few years, it’s globally recognised that crafting is so good for mental health and has been said to alleviate the symptoms of anxiety, depression, loneliness and even dementia. So, here’s to the next 100 issues. I’ll still be here and I hope you will be too! This edition, expect crafts to keep you busy over the colder months ahead in our winter product showcase, we cover annual money-spinners Valentine’s Day and Mother’s Day and as always have the lowdown on the upcoming trade shows – from Toy Fair to Spring Fair. As well as that, there’s the latest industry news and brand spanking new – our section with the newest products on the market. Our 100th birthday milestone is credit to our advertisers, supporters and loyal readers, thank you! Happy reading, Louise Prance Editor Rachel DESIGN +44 (0)1376 535 616 artwork@craftfocus.com ACCOUNTS +44 (0)1376 535 616 accounts@craftfocus.com MANAGING DIRECTOR Sarah Ellis +44 (0)1376 535 602 sarah.ellis@craftfocus.com Craft Focus is solely owned, published and designed by KD Events & Publishing Ltd. Whilst every effort was made to ensure the information in this magazine was correct at the time of going to press, the publishers cannot accept legal responsibility for any errors or omissions, nor can they accept responsibility of the standing of advertisers nor by the editorial contributions. The views expressed do not necessarily reflect those of the publisher. Craft Focus is published six times a year. ISSN 1758-0900 @craftfocus @craftfocusmag @craftfocus Craft Focus is proud to be associated with and supporters of: ADVERTISING Account Manager Tracy Voice +44 (0)1376 538 555 tracy.voice@craftfocus.com EDITORIAL Editor Rachel Westall +44 (0)1376 514 000 editor@craftfocus.com craftfocus Issue 1 A Kline Davis Publication www.craftfocus.com ™ ™ Our Products and Your Imagination Create Endless Possibilities. or more information, please call 0870 6000625 or visit our website www.sizzix.co.uk www.craftfocus.com Industry news Retailer interview Q&A special Win! Crafting supplies worth £500 Issue 1 June/July 2007 lAunCh Issue! KIts foR KIds Encourage young crafters and see your profits soar Memory Craft Your essential guide E-commErcE Successful selling online starting up shop first steps made easy Plus CRAFTFOCUS MAGAZINE CRAFTFOCUS MAGAZINE d 1 7/6/07 17:11:35 1 Take a look at some of our milestone issues... www.craftfocus.com PLUS Industry News Retailer Interview Q&A Technology CRAFTFOCUS MAGAZINE CRAFTFOCUS MAGAZINE Issue 10 December 2008/January 2009 www.craftfocus.com craftfocus Issue 10 A Kline Davis Publication www.craftfocus.com Seasonal Solutions Cute crafts for Valentine’s Day Helix_IFC_CF7.indd 1 22/7/08 14:57:02 All that Glisters We focus on jewellery making A Good Yarn The best new knitting ranges Picture Perfect Art essentials CHILD'S PLAY Easy kits for kids 4ppcover_CF10.indd 1 25/11/08 15:52:21 10
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