h+h cologne 2025

Posted by Rachel Westall on 10 December 2024

As part of the zone concept successfully introduced in 2024, which promotes education and networking within the textile crafts industry, h+h cologne has unveiled the first topics for its event programme, focusing on the support and development of local retail from 7th to 9th March, 2025. Featuring a hands-on lineup of panel discussions, masterclasses, best-practice presentations, and deep-dive workshops, the programme is centered around three key themes: Trends & Innovations, Marketing & Technologies, and Business Development & Sustainability.

speaker on stage at trade show With the main theme, 'Local Retail: Creating the Future,' h+h cologne addresses the crucial topics local retailers need to secure their future and maintain competitiveness. Attendees will gain insights into adaptive strategies and practical digital expertise to bolster their sustainability efforts and transition seamlessly into the digital age. With this the event positions itself as a vital platform for inspiration and growth for the local retail sector.

More Offerings, More Expertise, More Workshop Opportunities
One of the standout speakers at the upcoming event is retail expert Frank Rehme. On 7th March, he will share insights drawn from over 35 years of professional experience across various formats. Rehme will participate in a panel discussion in the Talk Zone on the topic of 'Trends & Innovations in Retail' and deliver a keynote speech titled, '10 Foolproof Ways to Ensure Your Digitalisation Project Fails'. Additionally, he will conduct a deep-dive workshop on, 'AI for Beginners: Fundamentals, Applications, and Opportunities for Your Business' in the Academy Zone on 7th March. Rehme's approach focuses on practicality, breaking down essential steps for successful implementation.

Tickets for the deep-dive workshops in the Academy Zone, which have been expanded due to high demand and will be offered in German language, are now available in limited quantities in our ticket shop. These workshops offer attendees a more in-depth exploration of their chosen focus topics.

people entering trade show During the three-day event, the various programme formats of h+h cologne 2025 will be distributed across several zones, including the Talk Zone, Academy Zone, Creator Zone, and Creative Zone. Next year's program will also feature two new additions: the Green Zone and the Trend Zone. These zones will introduce creative impulses with a focus on sustainable products, adaptive retail concepts, and market innovations, showcasing visions for the future and fostering idea exchange among participants.

Trade visitors and exhibitors can look forward to a rich program of learning and engagement. Moderated panel discussions, interviews, and masterclasses in the Talk Zone will be available free of charge. For a deeper dive into specific topics, the Academy Zone offers specialised workshops. Visitor tickets for h+h cologne are available now in the ticket shop.

Highlights from the Deep-Dive Workshops
In addition to Frank Rehme's sessions, all eight deep-dive workshops in the Academy Zone, which will be presented in German language, are now listed on the h+h cologne website.

Some highlights include:
Friday, March 7, 2025: Academy Zone: "AI for Beginners: Fundamentals, Applications, and Opportunities for Your Business," with Frank Rehme
Saturday, March 8, 2025: Academy Zone: "From Posts to Profits – Boosting Sales Through Instagram Content," with Eni, aka Josephine Kirsch
Sunday, March 9, 2025: Academy Zone: "Sharing Secrets: How Behind-the-Scenes Stories Not Only Retain Customers but Captivate Them," with Stefan Keller

Visit: https://www.instagram.com/hhcologne/

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